The #1 reason to set unrealistic goals (and its not achieving it)

The 1 reason to set unrealistic goals (and its leid achieving it)The 1 reason to set unrealistic goals (and its not achieving it)There are certain keystone accomplishments that open-up unforeseen and unanticipated doors.These accomplishments are things you do one time that continue to yield opportunities, relationships, collaborations, and ongoing growth. Dan Sullivan, the founder of Strategic Coach, calls these strategic byproducts or unanticipated side-effects.Most of these accomplishments require that you take a leadership role and actually create something.You cant be passive. You must be innovative, creative, and generous. Youve got to work a few years like few people will so you can spend the rest of your life like few people can.One of my mentors, Richie Norton, told me that having a bestselling book was one of those achievements. Im still making money and getting opportunities from the book I wrote over 5 years ago Riche told me. Something in his words sunk-in.I already wante d to be an author - but I underestimated all of the things that becoming a bestselling and traditionally published author would do for me.I also unanticipated everything Id need to do and become in order to write at the level I wanted to.If you want to do something at the absolute highest level, you need to become a polymath - which means youve mastered multiple things, not just one.Youve got toLearn how to set and quickly achieve goalsKnow what to focus on FIRST in order to get confidence and momentum (confidence is a byproduct of winning, even making small wins) so start winning first thing in the morning by doing stuff like making your bed, writing in your journal, going for a walk or a workout, listening/reading to powerful books/podcasts/music, and producing a meaningful result in the first 90120 minutes of your dayGet organizedMaster your time and manage your energy (youve got to know WHEN and WHAT to focus on) mornings are generally best for strategic and creative workDisc ern what really matters and what doesntDevelop mentorships and maximize those mentorships, which means you 1) grow THEIR business, 2) unravel your limited subconscious patterns through transformational learning experiences, 3) quickly learn from them to succeed at their level and beyond, 4) and continue to sing their praises for the rest of your life (as Michael Fishman has said, Self-made is an illusion. There are many people who played divine roles in you having the life that you have today. Be sure to let them know how grateful you are.)Brute-force learn a subject (and multiple other subjects), which means you 1) quickly gather the most important information, 2) test that information, 3) reframe your perspective because of that information, and 4) produce new results because of that informationA new definition of learningYou didnt learn something if you cant produce a new outcome. Thats all learning is - the ability to produce an outcome. - Dan SullivanCan you produce the result you want?What must you learn and become to produce the result you want?Learning requires making a permanent improvement to your perspective and behavior.Learning means you see, feel, and live different. It means you can consistently produce better outcomes than you previously could.You become a NEW and UPGRADED version of yourself. And you should do this over, and over, and over. Personality isnt intended to be a fixed and unalterable trait. Rather, your personality is a state that continuously changes, adapts, and evolves.Identity is fluid and highly flexible if youre willing to learn new things. The problem for most people is that they stop ACTIVELY learning new things. Sometime in their late 20s or early 30s, they stop pushing themselves into situations that force them to purge-out limiting and suppressed subconscious patterns.Emotions get stuck at the subconscious level. Suppressed emotions freeze your personality and keep you living in the past, unable to process and seek new experiences that TRANSFORM you.Just as emotions are what keep you stuck, emotions are also what pull the suppressed patterns up to the surface so you can create new patterns. In order to get to the next level, you need to have EMOTIONAL and transformational experiences. Breaking-down and crying is one thing. But more, Im talking about doing stuff that you consider outside of your comfort zone - outside of what youve defined yourself as. As Joe Polish has said, In order to have a breakthrough you have to break something. Get out of your comfort zoneYoure not an introvert or an extrovert. Those are labels and boxes youve put around your behaviors, patterns, and beliefs.You can learn (and unlearn) all of those things. You can produce new results. You can create a new identity, new worldview, and new ability to operate in the world with people.What happened when I tried (and failed) to write a New York Times bestsellerAs I said earlier, I decided I wanted to write a bestselling book. I n order to get a traditional book deal, I learned that I needed to build an online platform. That concept was entirely foreign to me just a few years ago.Cant I just write a book? I thought to myself.Of course not. If it was that easy, everyone would do hard stuff.Its not the activity itself. Its all of the stuff you need to do (and master) to even GET IN THE GAME that will test and prove you.You qualify yourself by putting yourself in the role, and acting into that role. Your behavior shapes your identity. You can become who you intend to be if you begin living that way, today. Not tomorrow.In order to become a successful author, heres just a small handful of things Ive had to learn in the past 3 yearsBuild a websiteWrite articles onlineGet those articles viewed by 1000000s of peopleTurn readers into email subscribersMaximize every online impression I gotReach out to my favorite writers and find-out how I could help them achieve their goalsMake money with my artSell and launch prod uctsInvest money into myself and my educationSpeak more powerfullyFail a lotForget about what other people think about meRedefine who I am and what I do (over and over)Use my time wellGet into flow regularlyLearn fasterInnovate and be creativeHire and train full-time employeesMake large sums of money and invest nearly all of it back into further education, mentoring, experiences, technology, consultants, flights, hotels, etc. etc. etc.Put simply, my path to becoming an author took me down a rabbit-hole of having to master a million other things. If you told me 3 years ago when I was first starting this journey that Id need to hire and train employees, I wouldnt have believed you.If youre seeking TRANSFORMATION, not just achievements, youll be willing to become whatever your path requires you to become.Do it.Once it came time to launch my book, I didnt end-up hitting my original goal of becoming a New York Times bestseller. Although I didnt hit that goal, what I learned trying to hit that goal was worth infinitely more.When you learn something - truly learn it - you OWN it. Its part of you. If you learn how to do a lay-up in basketball, you can do it again and again. You can replicate the result.If you learn how to make a million dollars, you can do it again. And again. And again.This is why you set unrealistic and ridiculous goals, because the path to those goals will change you. Hence, Jim Rohn said, Become a millionaire not for the million dollars, but for what it will make of you to achieve it.What you learn and become is far more important than your previous accomplishments. In fact, if you over-attach yourself to those accomplishments, youll get stuck in a role and identity.What you learn and become is far more important than the accomplishment itself.What you learn is how to produce certain results. You learn how to operate in the world differently.You learn how to learn, and deal with uncomfortable emotions. You also learn how to regulate those emotio ns, because every step you ascend into your personal development will bring-up all sorts of suppressed pain and trauma.Every step you take up, youll have to redefine yourself and the world in a better and more empowering way.What are you trying to accomplish?Are you learning?Are you transforming?Are you able to produce new and better results?What accomplishment would PUSH YOU TO GROW and would also open tons of doors?Your goal becomes the vehicle for learning a ton, developing skills, and creating life-changing relationships.Two types of goalsCrave the result so intensely that the work is irrelevant. - Tim GroverIn psychology, there are two types of goals - achievement and mastery.Achievement goals are all about getting a certain outcome. They are extrinsically motivated.Mastery goals are all about what you learn and become. They are intrinsically motivated.Both are incredibly important. Seeking certain outcomes WHILE seeking mastery is totally possible.Actually, being fully fixate d on either the extrinsic OR the intrinsic can get you stuck.If youre purely Achievement-oriented, then youll never be happy, no matter what you accomplish. Youll fail to realize that the journey truly is the destination.If youre purely Mastery-oriented, you likely wont push yourself as hard as you could. A better approach is pushing yourself to the limits trying to hit a certain milestone. If you dont hit it this time, re-evaluate and try again. Just cause you didnt hit it this time doesnt mean you wont. However, dont forget about all that youre learning and becoming along the way.If you leverage BOTH intrinsic and extrinsic motivation, its like double-dipping. You get the best of both worlds.You can master both byBeing clear on WHY youre pursuing what youre pursuingExpect everything and attach to nothing - expect the best things to happen, have faith and hope, and yet dont over-attach to any specific outcome whether good or schwimmbadRe-adjust your goals when you get new informat ionAchieve your goals regularly and quicklyNever stop learningNever stop honing your motivation and WHY - it really is about other people - as Viktor Frankl said, For success, like happiness, cannot be pursued it must ensue, and it only does so as the unintended side effect of ones personal dedication to a cause greater than oneself or as the by-product of ones surrender to a person other than oneself. Similarly, Christ said, He that findeth his life shall lose it and he that loseth his life for my sake shall find it.Take plenty of time, regularly, to connect with yourself and your WHYOnly develop TRANSFORMATION-based, not TRANSACTION-based relationshipsWhat unrealistic goal are you pursuing?The greatest dreams are always unrealistic. - Will SmithAre you pursuing something completely unrealistic?If not, youre missing-out huge. Youre missing-out on BECOMING something totally different and better.Youre missing out on several emotional breakthroughs. Youre missing out on LEARNING and transforming both yourself and others.Set huge goals. Pursue them with insane persistence. Learn everything you MUST in order to achieve them.The learning and BECOMING is the most important part. Learning means youve expanded how you see and operate in the world. It means you can consistently produce better outcomes.Learn.Ready to upgrade?Ive created a cheat sheet for putting yourself into a PEAK-STATE, immediately. You follow this daily, your life will change very quickly.Get the cheat sheet hereThisarticlewas originally published onMedium.

Take Control of Your Career Through a SWAG Analysis

Take Control of Your Career Through a SWAG AnalysisTake Control of Your Career Through a SWAG AnalysisDo you feel like your career is stuck in neutral and your professional destiny is in the hands of others? Rookies and seasoned professionals alike experience this sentiment once if not several times throughout their careers. The solution? Take control through a SWAG analysis.I created the concept of a SWAG analysis after moving from investment banking to venture capital. As an investment banker at Goldman Sachs I found the biannual 360-degree reviews, which are tied to bonuses and other forms of recognition, to be quite effective. But there was no such system in distribution policy at the first venture capital firm I joined. My managers were reactive about personal career growth. If I had simply accepted the situation, I would have made very slow progress in my career advancement.I joined my first venture firm with modest expectations- I would under-promise and over-deliver. My salar y was below that of all the assistants in the office, and I borrowed money to invest in our fund. Before long, I brought in several new investments that led to great fund successes, and I recruited several high-impact vice presidents for the firms portfolio companies. The venture capital partners were appreciative of my achievements, yet that appreciation didnt translate into a promotion. Thats when I took action through this SWAG analysis, which I presented to my managersThis SWAG analysis served four purposesIt conveyed to my managers that I was motivated to grow professionally.It demonstrated I had the self-awareness to identify both my weaknesses and strengths.It served as documentation of my accomplishments.It conveyed that I was focused on delivering on my goals.My managers reacted positively. Over time they used the SWAG analysis to benchmark my successes every six months. Eventually they promoted me.The key takeaway here is that you can take control of your career advancemen t, and the SWAG analysis is a great vehicle for self-evaluation and communication to your managers.If youre in a lokalitt of leadership at your company, use the SWAG analysis to empower your employees and foster an environment of self-assessment and goal-setting.Give the SWAG analysis a whirl, and send me a tweet on your thoughts.

When Taglines Get Lost In Translation

When Taglines Get Lost In TranslationWhen Taglines Get Lost In TranslationAlmost every brand has a tagline. And some brands have multiple taglines for multiple products, including Proctor Gamble, Pepsi, and Chrysler Jeep. You may not have given this much thought, but what happens when some of Americas greatest taglines are put through the translation filter? Its not actually as cut and dry as simply hitting the translate button, due to different cultural references. For instance, in some countries, it is common practice to put a picture of the product inside the can on the label. Imagine how they would react to baby food or dog food So, we went through the advertising archives to find some of the best examples of tagline crash-and-burn. Although its funny, its also very expensive to these companies (and embarrassing to the copywriters). If they dont do their homework, they could end up paying millions of dollars in reprint costs, reshoots and apology ads. Heres the list, in no par ticular order. We start with the most famous of the last few decades. COORS Tagline Turn It LooseAH, who doesnt love an ice-cold beer on a hot summer day? The tagline from Coors, Turn It Loose, was based around setting the flavor of Coors free. Alas, the Spanish translation made people think they were setting something else freeSpanish Translation Suffer From Diarrhea Pepsi Tagline Come Alive With the Pepsi GenerationSounds great, doesnt it? In fact, its not a million miles from some of the taglines being used by todays energy drinks. However, it didnt go down to well in China. After it was put through the translation machine, it came out asChinese Translation PepsiBrings Your Ancestors Back from the Dead KFC Tagline handglied Lickin GoodMmm, mmm, mmm. Which meat-eating connoisseur doesnt like to tuck into a plate of hot, crispy fried chicken? Well, once again this tagline fell foul of Chinese translation, becoming something quite the opposite of tastyChinese Translation Eat Your Fingers Off Parker Pens Tagline It Wont Leak In Your Pocket and Embarrass YouNot the catchiest tagline but its a straight-up brand promise. After all, who wants nasty ink stains on their crisp shirts and blouses? But the folks at Parker made one small snaffoo. They thought the Spanish word embarazar meant embarrass. Nope. And this is how the ads ran in MexicoSpanish Translation It wont leak in your pocket and make you pregnant Milk Tagline GOT MILK?Its one of the most famous, and most copied, taglines ever. We all know it. However, Latin consumers also got to know it for all the wrong reasons. They must have thought the American Dairy Association were smoking something very strong when this came outSpanish Translation ARE YOU LACTATING? Coca-Cola Product Coca-ColaAnother example of things going haywire in China. In the 1920s, Coca-Cola decided to export its product to China, but wanted a name for it that sounds similar to the English pronunciation. After some bac k and forth, they went with a phonetic translation, and the result was quite confusingChinese Translation Bite the Wax Tadpole Electrolux Tagline Ingenting Suger Som en Electrolux.You are forgiven if you dont know what the tagline means. Its Swedish and comes from the home of Swedens famous vacuum cleaner manufacturer Electrolux. However, when they used the tagline in the USA, it translated well with one unfortunate drawback - in the USA, sucks has more than one meaningEnglish Translation Nothing Sucks Like an Electrolux General Motors Tagline Body by FisherBody By Fisher is not actually a tagline but a sub-brand of GM. It was basically responsible for a lot of the bodywork done on GM cars (and was bought out by GM in 1925). Of course, there was a glitch with the name. This time, it was Belgium that had the problem, and its not something that makes any car alluringBelgian Translation Corpse by Fisher Ford Product PintoAgain, not quite a tagline, this was the model of a car you know all too well. But in Brazil, its not a bean. Well, not unless youre talking about the frank or the beans. Yes, PINTO was probably the most insulting name you could give a car. They changed it to the CORCEL, which means HORSE. Good thing tooPortuguese Translat?ionTiny Male Genitals Perdues Chicken Tagline It Takes a Tough Man to Make a Tender ChickenPerdues chicken has been producing its products since 1920, and put himself on TV saying the infamous tagline it takes a tough man to make a tender chicken. Lovely play on wordsin English. Of course, when it got translated into Spanish, something went awry, and Frank was saying something best put in the WTF CategorySpanish Translation It Takes an Aroused Man to Make a Chicken Affectionate Otis Engineering Tagline Completion EquipmentOtis Engineering has significant ties to Halliburton, and so its a different kind of scandal that usually rocks the boat here. However, when Otis was asked to take part in a Moscow exhibition , it did so and got a little help from the translation department. It probably had the most interest it has ever had in its productsRussian Translation Equipment for Orgasims Clairol Product Mist StickWhat is it? Not a deodorant but a curling iron. Clairol launched the product in Germany under the same name, not realizing that mist is manure in that country. Sales of the product were appallingGerman Translation Manure Stick Hunt-Wesson Product Gros Jos(Baked Beans)At last, a flub that didnt actually hurt sales And youll soon see why. When Hunt-Wesson launched its brand of baked beans in Canada, it was surprised at the sales figures. They didnt realize that the term means, well, see for yourselfFrench-Canadian Translation Big Breasts McDonalds Product Big MacIf youve ever watched Pulp Fiction (and if not, why not?) youll know the whole McDonalds issue with the Royale With Cheese. It turns out, of course, that theres another issue on the table. Big Mac, translated into Fre nch, became Gros Mec. And this means something very differentFrench Translation Big Pimp Braniff Airlines Tagline Fly in LeatherOh, what a promise. In 1987, Braniff Airlines introduced some very new and stylish leather seats to their planes. The tagline seems perfectly fine until its translated into Spanish. Then, its a proposition that most of us would not want to happen, at allSpanish Translation Fly Naked

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testingpagetestingpageJamesSmith123 Main Street, Stateland, ST, 99999Home (555) 123-9876Cell (555) 123-9876sample.emaillivecareer.comApril 12, 2014State of South Dakota Bureau of Finance and ManagementRE Accountant Analyst Accountant / AuditorDear Hiring Manager,It is with great excitement that I forward my application for the role of Accountant Analyst Accountant / Auditor with the Bureau of Finance and Management. I am confident my strong communication skills, resourcefulness, and diverse expertise in accounting practices will enable me to streamline procedures and support growth for the organization.A background and undergraduate degree in Accounting alongside diverse business experience have prepared me to hit the ground running as a highly-productive member your team. My previous managers have relied upon my ability to quickly identify issues and errors and swiftly implement effective solutions. I am an analytical thinker, with the grit and tenacity to accomplish complex assig nments under tight deadlines. My tireless work ethic and proven business acumen allow me to leverage a comprehensive understanding of company operations to establish effective organizational processes and enhance efficiency.Please consider the following qualificationsCPA candidate with a Bachelor of Business Administration Degree in Accounting from the University of Alaska Southeast.Managed financial records and assets for Yukon Kuskokwim Health Corporation where I was able to utilize and develop my accounting knowledge and skills in a corporate environment.Effective time manager with strong organizational skills.After researching the State of South Dakota Bureau of Finance and Management, I believe this type of work environment would be a great opportunity to further my career. I have attached my resume, which further illustrates my skills. I am a resourceful accountant with a commitment to strengthening interpersonal communication and fostering teamwork.I would greatly appreciate the opportunity to speak to someone from your team regarding a Accountant Analyst Accountant / Auditor position. I may be contacted at garnetmtaonline.net or (907) 745-1887. Thank you for your time and consideration, and I look forward to hearing from you.Sincerely,James Smith Do you want a cover letter just like this one? With a little help from Cover-Letter-Now, you can create a picture-perfect cover letter and watch the interview requests pour in. Our cover letter builder makes it easy to create a well-written cover letter in a matter of minutes. No matter your job title or experience level, youll get hired faster and earn the salary you deserve

What genetics say about whether youll keep your New Years resolutions

What genetics say about whether youll keep yur New Years resolutionsWhat genetics say about whether youll keep yur New Years resolutionsSo many of us start out with good intentions at the beginning of a new year. And then those intentions land in the garbage when we realize we really havent changed all that much just because we have a new calendar.Its an easy cop-out to blame something else for our failure to keep our New Years resolutions. We can blame our work schedules, or gym prices, or family matters that got in the way. But can we blame our very predispositions? Can we blame our genes?Personal genomics and biotechnology company 23andMe set out to answer that very query. Each March for the last three years, the DNA testing group asked consenting customers two questions Did you make a New Years resolution this year? and if so, How well have you been able to follow your New Years resolution until now?Then, researchers used customer answers in a genome-wide association study to see if genetics predisposed any particular set of people to keep their resolutions while others foundered.At this point, some readers may grow weary. After all, anything that tries to study natural genetic inclinations sounds like it may lean toward eugenics and Social Darwinism - two fields of thought that have grown antiquated with the passage of time, as people have realized that both have racist underpinnings.But the 23andMe research does not seem to wander into problematic territory in fact, researchers found that the adherencegenome-wide association study did not yield any genome-wide significant hits (though they noted the analysis was underpowered and might need more responses for interesting results). Instead, factors for whether people kept their resolutions were much more practical and environment-dependent.Who sticks to resolutions?Women are really good at pointing out their own flaws. 23andMe found that theyre much more likely to make New Years resolutions than men, which probably isnt all that surprising. Without risking stereotyping, its safe to say at least some women focus a lot on self-improvement and self-realization, and magazines and other cultural touchstones are constantly telling women how to be better.But though men may make fewer resolutions, theyre more likely to keep them once they do. The same goes for older people - though theyre less inclined to come up with that original goal, they stick with the one they make.Why do some people succeed?Though wed all like to blame our genetics for our failings, researchers at 23andMe said that genetic effects we identified here are mild. They cited influencers such as picking reasonable goals and having a supportive environment as other forces that affect whether we see our resolutions through.So instead of resolving to run that marathon after avoiding the treadmill for years, maybe its a good idea to go on a 20-minute walk every day. Or instead of giving up our favorite dessert forever, perhaps its enough to limit consumption to once a month. Little steps can turn into big strides, no matter our genetic code.

What Make You Own Beats Online Is - and What it Is Not

What Make You Own Beats Online Is - and What it Is Not The audio editing program Music Maker allows users to start straight away. Project files are only simple text-based files with each one of the settings in there. You may even download absolutely free trials for paid software to get started learning the programs. Therefore, you have the best beat making software that is available to you. This software program is named DUB Turbo. The entire process which you use is known as workflow. The One Thing to Do for Make You Own Beats Online You can make your own unusual sounds too. Interact with different folks who play guitar. Being around other individuals who play guitar can be plenty of fun. Each one contains a little parcel of music. Youre able to learn how to play your favourite songs, or you are able to begin to make your very own original compositions. You should study your favourite songs to observe how theyre structured. Regardless of what style you would like, you can learn how to play your favourite songs on the guitar. Your life doesnt need to be dead-end, low paid jobs for the remainder of your life. Now, its time to begin making some significant money... Work hard, night and day. Reward yourself at the conclusion of each week youve successfully practice each and every day. Every day may be your perfect moment. The 5-Minute Rule for Make You Own Beats Online You might also ask the company to modify colors and modify the pattern of the tie. You ought to be able to work with an artist from begin to finish, handhabung each step of the approach. Theres no single, foolproof approach to understand how to strum, so locate a technique that is right for you. Mastering is the previous step in the music making process which makes sure everything is totally perfect. The New Fuss About Make You Own Beats Online Making beats on the internet is easy and very hands on, and the very best part about it is you dont need to download any important software. You are thinking about figuring out how to make beats on this site into AutoPilot. If youre looking for a Free Rap Beat, you can go to our absolutely free rap beat section. Beat Making Inspiration Here is an assortment of beat-making methods to use if making your own beats. Various companies frequently have totally different prices on their merchandise. Whenever you have placed a bulk order for the business and its employees you have to make certain that the manufacturer is the perfect one. Great high quality beats, made with the most suitable software, will sound even better after theyve been compress a few times. Do it now from your own house with beat making software at a portion of the amount of studio equipment. Make You Own Beats Online and Make You Own Beats Online - The Perfect Combination To a certainly loved the playing musical instruments are inclined to be beautiful occasions a lot mora fascinating. For folks using binaural beats, its important to re alize that different frequencies will create unique results. Practice daily and soon you might be on your way to becoming a great guitar player. You also need to give yourself for freestyle time in order for your creative talents may have an opportunity to express themselves. The Most Popular Make You Own Beats Online Each group saw the video tutorials if your target customer. If you would like a customized rap beat for your project, please go to our customized manufacturing page and complete the very simple form to begin. Either option you select, we still need to inform you on the advantages and disadvantages of each way to create your own rap beats. Peradventure your amps rapper and wish to create your very own original rap beats online music or a DJ that I want to sell your beats. Dont be concerned if your first beats arent perfect, an excellent software will alow you to return over what youve created and clean this up. Among the most well-known areas to sell your beat s is Soundclick. The internet program utilizes royalty free sounds which you can utilize to create your beats. Make certain you learn some easy hand strengthening exercises and techniques so youre in a position to play much better. Finger strengthening exercises are rather important. 1 good means to be a good guitar player is by figuring out how to listen. In such lessons, you are going to learn the fundamentals of music making.

Webinar on How to Source Diverse Talent

Webinar on How to Source Diverse Talent A 45-minute session on sourcing success with an expert panel featuring leaders from Shopify, Vrbo (Formerly HomeAway), and PowerToFly.Building a robust talent pipeline thats also diverse can be a real challenge for many recruiters. Thats why were giving you direct access to a panel of experts on March 7 at 11am PST / 2pm ESTCLICK HERE TO REGISTERJoin us for 45 minutes as we sit down for a conversation on all things sourcing with the talent leaders from Shopify, Vrbo, PowerToFly, Lever, and more.Speakers will includeShavonne Hasfal-McIntosh, Inclusion Employee Experience Lead at ShopifyLyndsi McNaughton, Global Program Leader - Talent Attraction at Vrbo (formerly known as HomeAway)Katharine Zaleski, CoFounder President at PowerToFlyIn addition to the QA, youll also learnWhere to begin when approaching DIHow to leverage Slack and Lever communities to source talentOur panelists top sourcing tips for successDiscover where to find the best candida tes to fuel your companys innovation and growth for years to come from these experts register and submit your top questions todayFrom Your Site Articles Audible, Microsoft HomeAway Leaders On Building Diverse Talent ... Related Articles Around the Web see remote jobs One of the biggest challenges in almost all industries today is achieving gender parity. Gender diversity provides huge benefits in the workplace. pWhile some industries have made significant advancements in gender diversity, some industries lag further behind... and the construction industry is well-known for being in the latter category. If someone says, construction workers, youll likely picture a group of men in yellow hard hats analyzing an architects plans or laying bricks on top of a scaffold. And men at work signs only help to reinforce this image.pThis stereotype is rooted in reality. When was the last time you actually spotted a woman on a construction site? Or hired a female plumber or carpenter? Your answer is most likely never. In fact, the Bureau of Labor Statisticsreports that only 3.4% of the total of 8.3 million construction employees are women.pBut the construction industry has a lot more to offer than steel-toed boots and hard hats, and it needs women to help advance the industry in this era of rapid change. Here are 5 reasons why women joining the workforce or looking to make a pivot should consider a career in construction.h21. Fuel Innovation/h2pNot only is diversity the socially and morally right thing to do, but it is also actually an excellent geschftlicher umgang strategy. pResearch presented in the Harvard Business Reviewshows that diverse teams develop more innovative ideas. This is further supported by a study conducted by Gallupon the performance of gender-diverse teams versus single-gender teams, which found that the di fference in backgrounds and perspectives led to better business performance and problem-solving. h22. Capitalize on Demand/h2pThe construction industry is currently experiencing a labor shortage. The industry itself is booming and projected to be one of the fastest-growing industries, with total spending projected to exceed $1.45 trillion in 2023/a. However, most construction companies are unable to meet the rising demand. pAccording to the Associated General Contractors of America/a, more than 80% of contractors are experiencing difficulties filling hourly craft positions that represent the bulk of the construction workforce.pAnd demand isnt limited to individual contributor roles. Given the industry boom, there are a number of open stable and high-paying roles (any project managers out there?) waiting for the right candidateh23. Leadership Opportunities/h2pAccording to the Bureau of Labor Statistics/a, women compose only 7.7% of the total 1 million managerial positions in construc tion.br/pBut given the highly collaborative nature of construction work, more women in leadership roles would help drive innovation and enhance productivity.Furthermore, as a woman in construction in a leadership position, youd have the unique opportunity to drive change for the industry and make it a more attractive option for other women.h24. High-Income Potential/h2pSalaries for many skilled positions in construction are on the rise, making a construction career a prime choice for women looking for a high-paying job,pThe 2018 Construction Craft Salary Surveyconducted by the National Center for Construction Education and Research revealed that salaries for many skilled craft areas are increasing. Project managers and project supervisors topped the list at $92,523 and $88,355, respectively. The next set of highest-paying jobs include those of combo welders ($71,067), instrumentation technicians ($70,080), pipe welders ($69,222), power line workers ($68,262) and industrial electrici ans ($67,269). Of the 32 categories of workers in the survey, 19 positions earned an average salary of $60,000 or higher.h25. Sense of accomplishment/h2p The construction industry can give employees a unique sense of achievement. Yes, the job is stressful and the work can be demanding, but nothing beats the feeling of being able to build something from the ground up. pHow many professionals in other industries can point at a school, a hospital, or a skyscraper and say I helped build that?pThe construction industry has a long way to go in combating gender bias and supporting women in the workforce, but given the current demand for workers, theres no better time to pick up a sledgehammer (figurative or literal) and smash the gender stereotypes plaguing the construction industry.